Category: Strategy

Google Insights for Search in Singapore and Southeast Asia

Halo guys, I am sure many of you may hear or read about the new Google Insights for Search tool before.Many different blog posts have been discussing about how to use the new tool with some examples from US/Europe market. Avinash just wrote a new post called “Competitive Intelligence Analysis: Google Trends for Websites“, in…

UOB Singapore is playing hide and seek?

I was looking at different deposit rates offered by different banks in Singapore to see which bank i should set up new account with.The first thing i realized was that it TOOK me a lot of time to go through every single bank looking for Interest Rates!For most of the banks (OCBC, DBS, Citibank etc…)…

Why Pizza Restaurant in Vietnam should use Google

pizza

Like many other vietnamese, i like having pizza. Our office just had pizza for lunch today actually. Our receptionist went online, searched for the pizza place that had promotion today and then ordered. Out of career habit, i started to wonder if many other Vietnamese would do the same when they want to have pizza…

Response to 9 sins of Google Analytics

Minerva god - Google analytics discussion

There is an article on Search Engine Journal today called “9 sins of Google analytics“. As a fan of analytics, i would like to offer some comments on this particular subject. 1. Data ownership Back in 2006, i wrote a simple piece about “Google conversion tracking pros and cons“. In the article, i did talk…