Hi there, As part of the series about China, please find 8 key facts about China mobile e-commerce below. Data is from eMarketer. I have the presentation here in pdf and on slideshare as well. Feel free to use/share. If…
Category: Strategy
Best management book of 2015 “High output management” by Andy Grove, former Intel CEO
I chanced upon this book “High Output management” by Andy Grove from a review by Ben Horowitz (I have been a fan of venture capital firm Andreessen Horowitz based in Menlo Park for the past few years). I immediately wish that I could have read…
14 Mobile SEM ad copy best practices
As Search Engine Marketing is a crucial component of many digital marketing plans in the mobile age, having solid mobile SEM ad copies is becoming more and more important. In this post, I will share 14 best practices for Mobile SEM ad…
Refreshing and insightful books from Dentsu Executive Creative Director
Hi there, I chanced upon two great ebooks: Techniques of expression by Takuma Takasaki (Executive Creative Director Dentsu Inc) and Techniques of wording by Takuya Isojima (Creative Director / Copywriter Dentsu Inc). I am so impressed with both of them that I would…
Which country is mobile first globally in 2015?
Hi there, Mobile first has been a hot topic over the past few years globally. There are a lot of prediction on how fast mobile ad spend would grow in North America(NA), Europe(EMEA) and APAC. Hence, I want to take a…