My name is Chandler and I’ve been writing a blog since 2006. In college, I studied engineering, but during my second year, I discovered a passion for performance marketing. Following my heart, I pursued this field even though it meant taking a pay cut initially. However, I found that the fulfillment I gained from doing what I love was well worth it.
There is a new feature on this blog where you can Chat with what I have written over the past 15 years, using generative AI. The chatbox is at the bottom right-hand corner. The AI agent is trained using all the published posts on this blog. More about it here.
Currently, I’m working as a Vice President, Global B2B Media Operation Lead at EssenceMediacom, which is part of GroupM, WPP. We’re a data and measurement-driven agency that helps clients stay ahead in marketing.
As part of lifelong learning, I recently completed
The Google Cybersecurity professional certificate on Coursera. My badge is here.
After earning this certificate, I completed Google IT Automation with Python too. The badge is here.
In addition to my full-time job, I also write books about team management, and blogging about leadership, and expat life in the US. Since moving to the United States, I started a group called “Asian Expats in the US” to provide tips for those who have recently moved or are planning to move here.
If you’d like to get in touch, you can find me on LinkedIn, Facebook, Threads (@chandlernguyen) or email me at chandler@chandlernguyen.com
Remember that September post where I casually mentioned I was speed-running a 10-agent marketing platform while taking Sunday naps? Four weeks in, 3 agents working,
Read more
— Update (November 2025): STRAŦUM is now live in Private Alpha! The 9-agent marketing platform mentioned in this post is accepting early testers. Request access
Read more
UPDATE (November 2025): STRAŦUM is now live! What started as a “4-week speed run” evolved into a full 9-agent marketing intelligence application. Read the full
Read more
It’s live, and nothing is on fire. For any solo developer running a live application, that feeling is one of the best in the world.
Read more
You know that feeling when users report a bug that makes absolutely no sense? “The app takes 3 minutes to load after I sign up.”
Read more