#search engine market share in apac

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Mar 11, 2019•Australia

Search engine market share in South Korea, Japan, China and other APAC markets (2019 update)

Google now dominates Japan with 75% market share after trailing Yahoo's 50%+ a decade ago, while Naver still leads Korea and Baidu holds 70% in China.

Dec 20, 2016•Baidu

Search Engine Market share in APAC December 2016

Baidu dominates China with 80%+ ad spend, but Yahoo! JP leads iOS searches in Japan—here's the data-backed breakdown of APAC search markets you need for your SEM strategy.