•Baidu
Search Engine Market share in APAC December 2016
Baidu dominates China with 80%+ ad spend, but Yahoo! JP leads iOS searches in Japan—here's the data-backed breakdown of APAC search markets you need for your SEM strategy.
Blog
495 posts about AI, learning, and building products
•Leadership
"You are the Master of your fate, the captain of your soul"
I've learned that viewing work as a mutual choice—not an obligation—transforms how we handle pressure, long hours, and tough relationships, making us better leaders.
•Leadership
How did I learn to listen, empathise and see things from the other person point of view?
I wasn't born empathetic—I learned it from my mother's lessons, a life-changing book, and facing death. Here's how I trained myself to truly listen.
•Mobile
Key facts about Indonesia Digital Landscape
Indonesia ranks 6th globally for internet users, yet only 42% are online and 3% have 4G—discover why this mobile-first market of young users is unlike any other.
•Mobile
Key facts about India digital landscape
India has 372M internet users but only $1B in digital ad spend—here's why this massive gap signals unprecedented growth opportunity for marketers.
•Leadership
Induction for Senior Leadership is critical for success yet often not done well
Most companies assume senior hires need minimal onboarding since they aced the interviews, yet without a structured 60-90 day plan, even brilliant leaders struggle to learn your unique team dynamics and processes.
•Leadership
The importance of managing expectation Before and At the start of a big meeting
I've learned the hard way that losing your audience in the first 5 minutes of a meeting wastes everyone's time and money—here's how to manage expectations upfront.
•Leadership
The more senior you get, the more bad news you receive?
As you climb the ladder, bad news becomes your daily diet—here's how I learned to handle the mental toll before it consumed me and my entire team.
•Analytics
9 tips to get to good insights in your weekly/monthly/quarterly report?
I distilled 9 principles that transform marketing reports from data dumps into actionable insights—starting with knowing your audience and ending with the common sense test.
•South Korea
8 key facts about South Korea e-commerce
South Korea boasts the 6th largest e-commerce market globally and leads the world (second only to China) in mobile commerce penetration among online sales.
•Japan
8 key facts about Japan e-commerce
Japan ranks 4th globally in e-commerce sales but its digital buyers spend significantly less than US and Chinese consumers—here's what makes this market unique.
•Mobile
8 key facts about South Korea Digital Marketing Landscape
South Korea's digital ad spending overtook TV in 2015, with mobile capturing 54% of the $2.94B market—the highest mobile share globally.