12 Mobile SEM ad best practices

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12 Mobile SEM ad best practices

12 mobile sem ad best practices featured image

As many readers continue to visit my past article about 14 mobile SEM ad copy best practices (written in 2015), I feel compelled to update the best practices as lots have changed since 2015. This post include 12 best practices for mobile SEM ad copies, including the use of expanded text ad (ETA), responsive search ad (RSA), keyword insertion and many others.

The Joe Rogan Experience – my most favorite Youtube Channel

the joe rogan experience

I accidentally came across Joe Rogan Experience YouTube channel only in 2020 (I understand that he is a super popular podcaster too). I didn’t know who Joe was before that and that was a pity. After a few videos, his channel quickly became my most favorite Youtube channel. Here are why: Long-form content (between 2-3…

The forgotten crisis

Rebecca-cooks-for-her-family-Mashonaland-Central-Province-of-Zimbabwe

In the next six months, more than 265 million people will suffer acute hunger globally (data from the World Food Programme). The previous projection for 2020 is about 135 million people. However, less than 2 months after, due to the impact of COVID 19, the number nearly doubles. COVID 19 creates global economic shock, disrupts…