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Chandler Nguyen

From ad exec to AI engineer. Building in public.

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Category: Strategy

Interesting facts about Dentsu in JP

August 15, 2015 Chandler Nguyen Japan, Strategy

This article might show such lack of understanding about the JP market from me so apology for that in advance. For those people working in

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6 Things about Japan Digital Marketing Landscape (Part 1)

July 5, 2015 Chandler Nguyen Japan, Mobile, Paid Media, Strategy

Hi everyone, It has been forever since my last post. I would love to say that it’s because I am too busy but the truth

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Smartphone OS market share 2014

November 20, 2014 Chandler Nguyen Greater China, Japan, Mobile, South Korea, Strategy

We all know that Android is the more popular mobile OS globally based on market share. When it comes to APAC, is it the same

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The cost of “magic” – Cannes Lion 2014 report

October 16, 2014 Chandler Nguyen Greater China, Japan, South Korea, Strategy

It is probably every marketer dream to win an award at Cannes Lion, or at least that is my dream. And so when I read

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Smarties Trend Report 2014

October 9, 2014 Chandler Nguyen Mobile, Strategy

If you haven’t looked through the “Smarties Trend Report” yet, I would strongly recommend doing so because of the brilliant selection of award-winning campaigns in

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