Tag: digital analytics

eBook: Vietnam Digital Marketing Fundamentals from Chandler Nguyen

vietnam digital marketing fundamentals

viI am very excited to introduce to you the first ebook, exclusively written for Vietnam market “Vietnam Digital Marketing Fundamentals“. This ebook was written with the following audiences in mind: Fresh Graduates who are looking for opportunities in Digital Marketing Industry Digital marketing professionals with 2-3 years of experience in one specific area of digital…

How to have an Effective Digital Analytics Strategy?

First of all, if you want to have a completely solid, effective analytics strategy, please read Avinash Kaushik’s blog or read his book “Web Analytics an hour a day”. Everything I ‘ve learnt about Web Analytics, I learnt from reading his blog & his book. From his blog, you should be able to find a…

Free Chapter on Digital Analytics: Free Offsite Tools & Paid Offsite Tools

Continuing the earlier post about Digital Analytics, this post will cover some free offsite tools and some paid offsite tools. 1. Google Keyword Tool It’s not ideal but Google keyword tool could provide some valuable insights. In essence, Google Keyword tool is a free tool offered by Google, which helps users know how much search…

Free Chapter on Digital Analytics

Hi guys, As mentioned in one of my previous posts, I am writing an ebook about Digital marketing in Vietnam and one of the topics is Digital Analytics. The whole chapter is rather long so I will break it into smaller parts. What I discuss with Digital Analytics is: What is Digital Analytics? Why is…