Tag: singapore ad spending

8 Key Facts about Singapore Digital and Media Landscape 2020

singapore media landscape featured image

This post is the updated version of the 2019 post on the same topic of the Singapore media landscape. You may be surprised to learn that:
Singapore’s GDP per capita (in PPP term) is 60% higher than Hong Kong or the US.
Singapore’s e-commerce is not as well developed as China, South Korea, and some other markets.
Singapore is still an offline heavy market.
There are many other facts below and I hope you enjoy them.