“The changing world order” Ray Dalio’s insights about what to come in the next 5 – 30 or 50 years

How to apply Ray Dalio’s sharings to your personal finance?

The forgotten crisis

I almost made the wrong conclusion about “the Epidemic of Despair” by Anne Case and Angus Deaton

The forgotten crisis

In the next six months, more than 265 million people will suffer acute hunger globally (data from the World Food Programme). The previous projection for 2020 is about 135 million…

Learning Google Adwords in 4 Days

I frequently face the question asked by my friends/clients who want to do it themselves about how they can learn Google Adwords as fast as possible. Well my normal response is to set up an account yourselves, put your credit card information in and start spending money :D. This way you will learn very fast.…

Ask.com gave up

Guys, Today is not a good day for Search Engine Industry. Ask.com decided to give up.Such a freaky coincidence that i have been using Ask for a couple of weeks now as the main search engine instead of Google. It was not easy from the start but i knew that so i really gave Ask.com…

Vietnamese Online Industry: SWOT Analysis

Being inspired by a very good report on the Vietnamese macro economy by Professor David Dapice (Department of Economics, Tuffs University and Fellow at the Vietnam Program, John F. Kenedy School of Government, Harvard University) I intend to write a brief analysis of Vietnamese Online Industry myself to help readers understand the current state of…

Online Marketing for Managers: How to 101

This post is for Marketing Manager who want to know what the buzz word “Online Marketing” is about You (Marketing Manager) often hear that Online marketing works, that the recent campaign runs by your competitor is a complete success, the new feature on FaceBook is so cool, everyone is talking about it etc….How about Second…

SEM: some updates since Oct 07

Hi there, It has been a while since my last post. Obviously there have been a lot of things happening since October 2007 with regards to Search Engine Marketing (SEM) industry and the Online Marketing World. So much’s happened that i don’t know where to start. I guess, to start the ball rolling, let’s list…

Yahoo Internet Cafe Viet Nam

Ya, You read it right. Yahoo Opens Internet Cafe in Viet Nam, more specifically in the two major cities Ha Noi and Ho Chi Minh city. According to local news, Yahoo helps local owners to redecorate, create a better environment for people who want to use internet at Yahoo Internet cafe. At the same time,…

Google uses offline ads in Singapore

Ya you see it right! Google uses offline ads (below the line ads as well). Until like a month ago, i have never seen an offline ads by Google before. Even though Google has become one of the most successful company on the planet, it’s spent very little with traditional marketing medium so far. That’s…

Where is Search Engine Marketing in the Marketing mix?

Hello guys,It’s Chandler! I realize that i start to get a little bit obsessed with a holistic approach to online marketing, so bear with me.Today is again it is about a holistic approach, but not only between different online channels but a combination of online and offline. Recently I came across a very article about…

Google shares passes USD $600.0 for the first time

Google share crosses USD $600.00 threshold today! Yes guys, it’s SGD $900.00 per Google share now. With S$900.00 in Singapore you can do a lot of things: Buy a new laptop Pay for food in 1 month Watch movies every single day for 3 months Buy 2 PSPs, not 1 etc… The share price makes…