Month: February 2019

China mobile games : 8 key facts and trends

China mobile games key facts and trends featured image

1. Without a doubt, China is the biggest mobile games market in the world and is expected to continue until 2022 The annual growth rate in China over the next few years (14.2%) is still very high in comparison to the other top 4 markets. Mobile games revenue in China is now more than 60%…

China e-commerce key facts and trends

retail ecommerce in china featured image mar 2019

Hi there, When we talk about digital landscape or marketing in China, we have to talk about e-commerce since it is so pervasive. While, I am trying my best to find reliable source of information to highlight key facts and upcoming trends, I can’t read Chinese and not an expert on this subject so feel…

8 Key facts about china advertising landscape

key facts about china advertising landscape featured image

This is the second post in a series about China. In the previous post, I highlighted 9 key facts about China digital landscape. For today, the focus will be on China advertising industry, across both offline and online. 1. Total media ad spending in China is less than half of the US and about 15%…

9 key facts about China digital landscape

china digital landscape Feb 2019 featured image

Hi there, Today post is about China digital landscape. I will cover a range of topics from mobile internet users, e-commerce to smart speaker penetration. I hope you enjoy the content and feel free to leave comments below. 1. China has about 855M internet users in 2019, more than India and the US combined From…