Category: Vietnam

Vietnam e-commerce key facts and trends (updated Apr 2019)

Vietnam retail e-commerce featured image 2019

Following the previous post about Vietnam digital marketing landscape, today post will look at e-commerce landscape in Vietnam, in comparison with other countries in the region for better context. 1. Total retail sales in Vietnam is expected to be $154B in 2019 The above countries are ranked based on their population. It gives us a…

8 key facts about Vietnam digital marketing landscape

vietnam digital marketing landscape featured image

11 years ago (2008) I wrote an article on Vietnamese digital industry SWOT analysis. Up until today, there are still readers who have found my blog through that post so I decided to update some key facts about Vietnam Digital Marketing 1. After 10 years, Vietnam internet users increased 3 times to about 56 million…

Search engine market share in APAC 2019 update

Hi everyone, Given that many people continue to find my site when they want to understand about search engine market share in APAC countries like South Korea, Japan, China etc, I am updating this topic with the latest information in 2019. 1. Search engine market share in South Korea Data is from Nielsen KoreanClick 2018.…

Sách điện tử “Những cơ bản về quảng cáo trực tuyến ở Việt Nam”

nhung co ban ve quang cao truc tuyen o vietnam for blog

Chào mọi người, Hi all, Tôi rất vui mừng ra mắt bản dịch tiếng Việt của cuốn sách điện tử (ebook) “Vietnam Digital Marketing Fundamentals” I am very excited to introduce the Vietnamese version of the ebook “Vietnam Digital Marketing Fundamentals”. Ban đầu, cuốn sách điện tử được viết bằng tiếng Anh. Tuy nhiên do nhiều bạn…

Everyone is doing Photo Contest in Vietnam

This is an extract from my latest book about Vietnam Digital Marketing, under the Digital Strategy Chapter. Photo Contest is the most popular type of campaigns so far This is probably the most popular type of campaign in Vietnam for the past 1-2 years. However, is it the most effective? Basically the flow is like…