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Chandler Nguyen

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Category: Strategy

vietnam digital marketing fundamentals

eBook: Vietnam Digital Marketing Fundamentals from Chandler Nguyen

October 10, 2013 Chandler Nguyen About Chandler Nguyen, Analytics, Earned Media, ebook, Facebook, Google, Owned Media, Paid Media, Strategy, Vietnam

viI am very excited to introduce to you the first ebook, exclusively written for Vietnam market “Vietnam Digital Marketing Fundamentals“. This ebook was written with

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Sony, Nestle, Samsung, Apple and Lotte are the top brands in Vietnam

July 25, 2013 Chandler Nguyen Strategy, Vietnam

Yup you see it right, according to the 2013 Top 1000 Asia Brands report jointly conducted by Campaign Asia-Pacific and Nielsen, they are the top

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Some thoughts on User Experience

July 3, 2013 Chandler Nguyen Owned Media, Strategy

I have come across so many websites (including my own), products/services, so many sign up forms, so many contests that I will be of absolute

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The Search Engine “battle” in Vietnam

June 10, 2013 Chandler Nguyen Search Engine Marketing, Strategy, Vietnam

Yes this is another article about Coccoc, wada and Naver search engine in Vietnam :). Coccoc recently has been receiving quite a lot of attention,

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Welcome to the Global Digital Ecosystem !

May 9, 2013 Chandler Nguyen Strategy

Have you ever wondered what role your agency plays in the bigger picture? When you heard of Google bought DoubleClick, did you immediate think of

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