Category: Greater China

8 key facts about mobile e-commerce in China (data from eMarketer)

February 20, 2016

Hi there, As part of the series about China, please find 8 key facts about China mobile e-commerce below. Data is from eMarketer. I have the presentation here in pdf and on slideshare as well. Feel free to use/share. If you use the materials from the presentation, please help to quote the source. 1. China…

February 9, 2016

Happy Chinese New Year, The data below about the China digital marketing landscape is taken from various eMarketer report. The pdf version of this report could be download from here or the slideshare version is here. 1. China has 3X more Mobile Internet users than the US 2. Daily, users in China spend roughly…

September 22, 2015

Hi there, This is another update on Search Engine Market share across key markets in JAPAC. As per usual, I would try to include the original source of the data as well so that you could verify the data yourself. 1. Search engine market share in China Data from CNZZ site for Aug 2014 showed…

January 12, 2015

Hi everyone, If you are curious about China Digital Marketing landscape, below are 8 facts that could help you get started: China overall Ad Spend size Mobile Internet Ad Spend in China in comparison with JP, AU, KR and IN Smartphone user base in China Social Network users Monthly income of China Internet users Digital…

November 20, 2014

We all know that Android is the more popular mobile OS globally based on market share. When it comes to APAC, is it the same story? Let take a closer look at each market in APAC. The graph below shows smartphone OS market share for each country in APAC in 2014. As you could see, it…